Client UX Strategies Summit 2015 - San Francisco, CA
Role Workshop Designer & Moderator
Students 18 / UX Designers & Product Managers / All levels
Materials Workshop Guide
In September 2015, I was invited to give a workshop on rapid ideation techniques for UX professionals for exploring design challenges from multiple angles. The UX Strategies Summit focuses on implementing UX strategies within a business context.
This workshop provided hands on demonstration of how to create situations - or creative frameworks - in which to guide consideration and discussion around a given design challenge. Creative frameworks encourage teams to see things from new and sometimes unexpected perspectives helping release organizations from personal bias by exploring a problem from particular perspectives.
Students were divided into 5 groups and opened with a provocation in which the day's efforts would focus: How might we use technology and leverage communities to better serve those who've lost a loved one? Over the course of the 4 hour workshop, attendees were guided through six different types of creative frameworks for exploring the historical landscape of the challenge, identify personal bias, understand audience needs, define hypothesis, and ideate solutions for particular needs.
• Understand the necessary components for providing a creative framework.
• Learn several techniques for moderating rapid ideation sessions for both individuals and within groups.
• Learn ways of getting your team out of creative 'sleepwalking'.
Student engagement was strong and feedback was positive. Post conference surveys rated the workshop a 4 out 5.